SUMMARY
ParaPer4mance is the road to excellence, discarding limitations and overcoming obstacles. First and foremost, it is a community, bound together by limited mobility, yet stronger for it and driven by a quest for health and physical empowerment. Through fitness, motivation and a will to grow and thrive, people can overcome their bodies’ limitations to be their best selves.
What did ParaPer4mance need?
ParaPer4mance wanted to develop a means of bringing people with limited mobility together by helping them interact inside and outside the gym, sharing their stories and goals, so they could develop a real sense of community and overcome their challenges through fitness and motivation. The main goal was to provide a safe, fun and active environment for the community to learn, enjoy and interact with each other.
How did we help?
We created an app that combined all the amazing content ParaPer4mance has to offer, including their exercise videos, with a social network platform. The goal was to generate engagement and provide a safe and fun environment for users to communicate. Users can take advantage of instructional videos, chat and feed features, comment on and like updates and, most importantly, share their love for health and fitness.
Words from the visionary behind ParaPer4mance
“ParaPer4mance was created for me and you: Anyone who is in a wheelchair or who has limitations with mobility. Recently injured, elderly, paraplegic, quadriplegic, wheelchair-bound, recent stroke, spina bifida, and other complications that lead to the use of a wheelchair are all encouraged to use ParaPer4mance’s mobile fitness routines.”
